The speakers

Practitioners first. Everyone on this list is currently doing the work they are talking about, somewhere in Europe or beyond. 15–21 Aug 2026, Dublin.

Maeve Donnelly, Chief Marketing Officer at Klarna

Maeve Donnelly

Chief Marketing Officer, Klarna

The Attention Recession: Winning Demand When Nobody Is Listening

Maeve has led marketing at European fintech and SaaS scale-ups and now spends her time helping teams rebuild demand engines around trust rather than volume.

Kwame Adeyemi, VP of Growth at Adyen

Kwame Adeyemi

VP of Growth, Adyen

Measurement After Cookies: A Practical Attribution Stack

Kwame builds measurement systems that survive privacy changes across dozens of payment markets. He is unreasonably fond of incrementality tests and clear dashboards.

Lin Zhao, Head of Content Strategy at Spotify

Lin Zhao

Head of Content Strategy, Spotify

Editorial Thinking for Teams That Ship Weekly

Lin runs a nine-person editorial team inside a global audio product and publishes more than most media brands twice her size.

Stefan Brandt, Brand Director at Zalando

Stefan Brandt

Brand Director, Zalando

Brand Is a Cost of Entry, Not a Luxury

After twenty-five years across agencies and retail, Stefan now works on positioning that survives a change of CEO.

Priya Raman, Director of Lifecycle Marketing at Revolut

Priya Raman

Director of Lifecycle Marketing, Revolut

Lifecycle Email That People Actually Open

Priya has rebuilt onboarding and retention programmes for consumer finance products across the UK, Ireland and India.

Diego Morales, Head of Paid Media at Booking.com

Diego Morales

Head of Paid Media, Booking.com

Creative Testing at Speed Without Burning the Budget

Diego manages eight-figure travel media budgets and is a vocal critic of dashboards nobody reads.

Hanna Lindqvist, Marketing Operations Lead at Personio

Hanna Lindqvist

Marketing Operations Lead, Personio

Your CRM Is the Product: Data Hygiene as Growth Work

Hanna specialises in the unglamorous plumbing that makes B2B reporting believable and campaigns repeatable.

Oisín Kelly, AI Programme Manager at Intercom

Oisín Kelly

AI Programme Manager, Intercom

Practical AI Workflows for Small Marketing Teams

Oisín helps lean teams in Dublin adopt AI tooling without shipping generic content at scale.

More names coming

Roughly forty speakers, hosts and roundtable leads will join the week. The full grid lives on the program page and is updated as sessions are confirmed.

See the program